Web Developer Digital Systems CRO

I build digital systems that turn traffic into business.

I design and build high-performing websites, landing pages, funnels and automated digital systems that help businesses attract, convert and manage leads.

Available for remote & international opportunities

Ricky Docto — Web Developer & Digital Systems Specialist
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Years in web development

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Projects delivered

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Years with GoHighLevel

Multi
disciplinary

Web · CRO · CRM · IT

Services

I build more than websites.

A modern website is only one part of the digital system. I work across design, development, conversion, automation and infrastructure to build solutions that work together.

Card 01

Web Development

Websites that are built to perform.

WordPressElementor HTMLCSS JavaScriptPHP WooCommerce
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CRO & Funnel Design

Turn clicks into conversations.

Landing PagesFunnels UX/UIForms TrackingConversion Optimization
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CRM & Automation

Connect the experience after the click.

GoHighLevelPipelines WorkflowsEmail/SMS IntegrationsWebhooks
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Systems & IT

Keep the infrastructure working.

HostingcPanel CloudflareDNS SSLServer Administration Migrations
The System

From click to customer.

I don't look at a website as an isolated page. I look at the entire customer journey — from the first click to what happens after a lead submits a form.

Traffic
Landing Page
Form / Call
CRM
Automation
Follow-up
Conversion
Selected Work

Real projects. Real results.

A selection of websites, landing pages, funnels and digital systems I've designed, developed and optimized.

Screenshot of the Vista Home Improvement website Website · Landing Pages · CRO · GoHighLevel

Vista Home Improvement

Designed and developed the full website and conversion-focused landing pages for Vista Home Improvement — lead forms, GoHighLevel integration, tracking and performance optimization.

$70–100 CPL 6–10 Leads / Week 10–17% CVR View case study vistahomeimprovement.com
Screenshot of the ProModeling landing page Landing Page · CRO · GHL · Integrations

ProModeling Inc.

Built a high-converting landing page with form integration, CRM workflows and third-party integrations for lead management.

$100–150 CPL 10–20 Leads / Week 7–10% CVR View case study
Screenshot of the All That's Good Productions website Website · Design · Development

All That's Good Productions

Designed and developed the website for All That's Good Productions — a full-service video production company in Philadelphia. The site showcases their work and funnels visitors toward enquiries.

View case study allthatsgood.tv
Screenshot of the Made Possible Creative website Website · Design · Development

Made Possible Creative

Designed and developed the Made Possible Creative website — a conversion-focused site that positions their services and funnels visitors toward enquiries and bookings.

View case study madepossiblecreative.com
Portrait of Ricky Docto
About

The person behind the system.

I'm Ricky Docto — a web developer, designer and digital systems specialist with 11+ years of experience building websites and digital solutions for businesses.

My background spans web development, UI/UX, conversion optimization, CRM automation, GoHighLevel and IT infrastructure.

Over the years, I've worked on everything from business websites and landing pages to lead-generation funnels, CRM workflows, integrations and server environments.

I enjoy working at the intersection of design, technology and business strategy — turning ideas into systems that are practical, scalable and built to perform.

Bacolod, Philippines · Open to Dubai / Remote

Experience

My journey

Current

Web Developer / Digital Systems

Building, optimizing and connecting the full digital system — from websites and landing pages to CRM automation, conversion strategy and infrastructure.

Web Development CRM Automation CRO GoHighLevel IT / Server AI-Assisted Development
11 Years

Web Developer

Built and customized WordPress websites using clean code (HTML, CSS, JavaScript), Elementor, and various themes and template kits, implementing features, integrations, and optimizations.

4 Years

CRO & Funnel Systems Strategist

Focused on improving conversions by analyzing user behavior, optimizing funnels, and implementing data-driven strategies to increase leads, sales, and overall website performance.

4 Years

GoHighLevel Consultant

Worked as a GoHighLevel Admin Certified specialist using GoHighLevel to build and manage funnels, automate workflows, configure CRM systems, and optimize lead generation and campaign performance for business growth.

7 Years

Web Hosting & Server Support Specialist

Managed website hosting and server environments including cPanel, cloud servers, Apache, DNS configuration, email setup, SFTP access, and website troubleshooting to ensure stable, secure, and reliable online performance.

3 Years

E-Commerce Developer & Product Design Specialist

Developed and maintained BigCommerce stores, provided technical support, and designed product labels for e-commerce products.

Modern Workflow

Building with modern tools.

I use modern AI-powered development tools to accelerate prototyping, coding, debugging and product development while maintaining control over architecture, UX and implementation.

AI Coding Rapid Prototyping Automation Workflow Optimization
Technology

My toolbox

Development

HTMLCSS JavaScriptPHP WordPress

Design

FigmaElementor PhotoshopIllustrator

Ecommerce

WooCommerceShopify BigCommerce

CRM / Automation

GoHighLevelZapier WebhooksLeadConnector

Infrastructure

cPanelCloudflare DigitalOceanApache SSL

AI / Development

AI Coding ToolsGit OpenCode
Testimonials

Trusted. Reliable. Results.

Ricky has built several websites for me, and I highly recommend his work. He is reliable, easy to work with, and consistently turns ideas into clean, professional websites that not only look great but also support business goals effectively.
Portrait of Simon Brookes Simon Brookes Ask Elie · Director of Operations
Excellent experience working with this freelancer. They completed the work quickly, responded promptly to messages, and clearly understood my project requirements. I would definitely work with them again.
Portrait of Geri Poorman Geri Poorman Business Owner
Ricky has been the most reliable asset in all of my business ventures. He has never backed away from a project and always provides multiple options forward when I have felt stuck. His knowledge and experience is expansive and his willingness to jump in to help is second to none.
Portrait of Kevin Flora Kevin Flora The Holler Creative · CEO
I have worked with Ricky for over two years on over 50 different projects varying across multiple client industries and services. As a marketing company owner, Ricky's expertise as well as his speed has allowed us to excel and expand our own business. Ricky is always very responsive and easy to work with and works well with clients when communication is needed. I highly recommend Ricky to anybody who is in search of his services.
Noah Campbell Sunscreen Digital · Marketing Company Owner
Contact

Have a project in mind?

Whether you need a website, landing page, CRM system or help turning an idea into a working digital solution, let's talk.

Emaillets@hirerickydocto.com Phone+63 917 595 9332
LocationBacolod, Philippines · Open to Dubai / Remote